School closures – and tentative re-openings – have compounded stress levels for families, while COVID-19-induced economic anxiety is also straining household budgets. So how can food and beverage brands come up with enticing – but affordable – recipes, products and culinary solutions to make life easier for parents when long-established routines have been upended?
What does the ‘new normal’ look like for families and has this crisis given a boost to direct to consumer brands targeting babies, toddlers, and young children? Will the recent growth in interest in kids’ multivitamins continue, or is it risky to assume that buying patterns in 2020 provide a useful indicator of where consumers are heading in 2021?
Are Beyond Burgers and oatmilk lattes just for adults, or is there an opportunity to reach the whole family with plant-based meat, dairy, and egg products? And if so, should brands attempt to match the nutritional profiles of their animal-based counterparts? What can we expect from the Dietary Guidelines for Americans this fall, which for the first time will make recommendations for children under the age of two?
Join the conversation at the third FOOD FOR KIDS summit. An online series virtually bringing together stakeholders from across the industry to present and discuss what kids are eating, how habits and diets have changed, and how brands can deliver affordable, nutritious products that kids want to eat, and parents can feel good about buying.
Missed the Food for Kids Summit? Catch the sessions ON-DEMAND, simply by registering on the link below to gain access.
