Jason Burke

CEO and Founder, The New Primal

Jason is the Founder & CEO of The New Primal. In 2009, he embarked on a journey to improve his health and found portable protein kept him on track. Disappointed in not being able to find anything that met his high standards for whole food, he started making 100% grass-fed beef jerky at home on his kitchen counter. Three years (and 6 dehydrators) later, he quit his day job and The New Primal was born. The New Primal is a company built on honesty, transparency and integrity and hopes to inspire everyone who encounters the brand to make better food choices. You are what you eat. Choose wisely.®

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PANEL DEBATE: What’s in your lunch box? Healthy snacks for kids.