Matt Cohen

Founder and CEO, Kidfresh

Born and raised in France, Matt Cohen graduated from European business school, Edhec, going on to hold diverse senior positions within management consulting firms. Matt left the corporate world looking to develop a meaningful brand that would resonate with people. Upset by the limited healthy food options available to children when he became parent, Matt envisioned a line of better-for-you and tasty kids meals, made with the same high quality ingredients enjoyed by adults – thus Kidfresh was born: a lifestyle brand offering a range of nutritious food products that children love and parents feel good about.

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Three emerging brands – start-ups focusing on food for babies or children – will present their innovations to a panel of experts live on stage for constructive feedback from a food/beverage CEO, a design and branding expert, and a leading product developer.