DAY 3: Thursday, November 16, 2023
Consumers may be willing to pay more for more sustainable options, but they also are increasingly dubious of – and confused by – the rising number of environmental claims. And they aren’t alone – regulators and enforcement agencies also are watching for greenwashing. By embracing robust sustainability practices, obtaining credible certifications, and effectively communicating genuine efforts in environmental stewardship, the industry can establish a solid foundation of sustainability and build trust among consumers and stakeholders alike.
Join the FoodNavigator-USA team along with leading industry experts for two content specific sessions, as they explore the various options to moving to a more sustainable food supply chain
The Federal Trade Commission is reviewing its Green Guides as more Americans weigh products’ environmental impact when shopping.
Find out what types of claims are under the microscope, where industry would like more guidance and strategies to avoid greenwashing.
What progress is the industry making on reducing the environmental impact of food packaging, and how are companies balancing food safety and shelf-life concerns with consumer demand for more earth-friendly options?
Environmental claims are now ubiquitous in the marketplace from the chasing arrows indicating a product’s recyclability to emerging but hard-to-measure claims of ‘carbon-neutral,’ ‘sustainably-sourced,’ ‘regeneratively-farmed’ and ‘climate-friendly.’ How do consumers – and perhaps more importantly – regulators, consumer class action attorneys and competitors assess these claims?
Global food supply chains have been stretched to – and occasionally past – the breaking point in recent years between the impact of COVID, climate change, inflation, mounting consumer ESG concerns and other macro-trends. Industry stakeholders from across categories and the value chain share how they are addressing these and other challenges, shortening and building redundancy into their supply chains and balancing supply and demand to effectively deliver on the needs of consumers, the planet and their businesses.
Look at the detailed agenda for the other sessions: